The Assessment of Renewable Energy Prospect over Riau, Indonesia

Broto Wiguna, Wahyu Sasongko Putro, Ahmad Saleh Nasution

Abstract


Since the crude oil prices were decreased in global market, the renewable energy technology e.g. photovoltaic and wind turbine was disappointed (no profit) over 2014 ~ 2015. The marketing strategy and management risk was developed to increase of income renewable energy technology. The conventional energy and renewable energy technology is very competitive. Based on the problem, this work aimed to obtain the renewable energy prospect using risk management and marketing strategy especially over Riau – Indonesia. The observation data taken from Google trends based on popularity level. The two years data (2014 and 2015) were processed to analyze the result. In validation section showed the technology of renewable energy on Riau have a good profit compared with petroleum, gas and ash (non renewable energy). We also obtained in generally the technology of renewable energy were prospect (in Sumatera - Indonesia) due to the resource of wind and solar intensity is plentiful than non renewable energy.

Keywords


Renewable energy; Management risk; Marketing Strategy; Google trends; Riau – Indonesia

Full Text:

PDF

References


IEA Key World Energy Statistics Statistics, 2007. Available on http://coprocem.org/documents/key_stats_2007.pdf

P.R. Dickson, J.L. Ginter, Market segmentation, product differentiation, and marketing strategy, 1987, pp. 1-10.

T. Preis, S.M. Helen, H. Eugene, Quantifying trading behavior in financial markets using Google Trends, 2013.

B.Y. Shih, C. Chen-Yuan, C. Zih-Siang, An empirical study of an internet marketing strategy for search engine optimization, 2013, pp. 528-540.

S. Lee, A.C. Shafe, M.R. Cowie, UK stroke incidence, mortality and cardiovascular risk management 1999–2008: time-trend analysis from the General Practice Research Database, 2011, pp. 0-269.

S.J. Lowder, Risk Management: key to profitability, The cratered accounted ant in Australia, 1982.

H. Darmawi, Management resiko, Bumi Aksara, Jakarta, 2005.

H. Comcare, Identify hazard in workplace: a guide for hazard in the workplace, Canberra, Commonwealth of Australia, 2004.


Refbacks

  • There are currently no refbacks.


Creative Commons License
This work is licensed under a Creative Commons Attribution 3.0 License.

e-ISSN No: 2356-2536
p-ISSN No: 2528-6854

Supported by :


Jurnal Online
Management Jurnal Elektronik


Pusat Dokumentasi dan Informasi Ilmiah
Lembaga Ilmu Pengetahuan Indonesia



Indexed by :